BLOG 28 # SAWA World Invited to Address the United Nations...

BLOG 28 # SAWA World Invited to Address the United Nations

On February 11th Daphne Nederhorst, the founder of Vancouver-based SAWA World, will be speaking at the UNICEF 2009 Web4Dev Conference at the United Nations Headquarters in New York. She will be presenting her innovative ideas on how to use new media and social media tools to address global challenges to over 200 experts from the UN, NGOs and media organizations from around the world. Global experts on social and new media will also be on Nederhorst's presentation panel, including Kate Cusick, Director of Integrated Marketing of Bono's Red Campaign and Scott Goodstein, Director of External Organizing for Barrack Obama's Presidential Campaign.

This invitation-only event is the Fifth Annual United Nations Web4Dev Conference hosted by UNICEF. The gathering will bring together the world's brightest minds over a period of three days to share best practices on how new media tools and strategic partnerships can provide more effective ways to solve the United Nations Millennium Development Goals (MDGs). World leaders from 189 countries adopted the UN Millennium Declaration in September 2000, committing their nations to a new global partnership to reduce extreme poverty in 8 specific ways. A key goal of the MGDs is to reduce by half, the 1.1 billion people living in extreme poverty by 2015.

The UN is looking for innovations to help achieve the MDGs. Daphneb Nederhorst from SAWA World will talk about her organization and its mission to engage grassroots leaders in a new way using simple video technology and social media tools. With new social media tools, SAWA (which means "equal" in Swahili) creates a direct link between these unique leaders and the global community to create effective partnerships and virtual mentorships.

For more information in the conference:

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